Rolex 126710BLRO GMT-Master II “Pepsi”
The Rolex GMT-Master II reference 126710BLRO is one of the most recognizable modern Rolex watches ever made. Known by collectors as the “Pepsi,” this model is defined by its red and blue 24-hour Cerachrom bezel, black dial, Oystersteel case, and practical dual-time functionality.
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Key Features of the Rolex 126710BLRO Pepsi
The Rolex 126710BLRO GMT-Master II is built for both travel and daily wear. Its design is instantly recognizable, but its value goes deeper than its appearance.
Reference: 126710BLRO
Model: Rolex GMT-Master II
Nickname: Pepsi
Case Size: 40 mm
Case Material: Oystersteel
Bezel: Red and blue Cerachrom 24-hour bezel
Dial: Black
Movement: Rolex calibre 3285
Power Reserve: Approximately 70 hours
Water Resistance: 100 meters / 330 feet
Crystal: Scratch-resistant sapphire with Cyclops lens over the date
Bracelet Options: Jubilee bracelet or Oyster bracelet
Clasp: Oysterlock safety clasp with Easylink 5 mm comfort extension
Why Is It Called the Rolex Pepsi?
The nickname “Pepsi” comes from the watch’s red and blue bezel. The color combination has been associated with the GMT-Master line for decades and remains one of the most desired Rolex bezel designs.
The red and blue bezel is not just decorative. On the GMT-Master II, the 24-hour bezel works with the additional GMT hand to help the wearer track another time zone. The red and blue color split also makes the watch easy to recognize from across the room, which is part of why collectors continue to love it.
A Modern Version of a Rolex Icon
The Rolex 126710BLRO brought the stainless steel Pepsi GMT back into the modern Rolex lineup in 2018. This was a major moment for collectors because the Pepsi bezel had previously returned in ceramic on a white gold GMT-Master II. The 126710BLRO gave collectors a modern Oystersteel version with the famous red and blue ceramic bezel.
The watch originally became especially known for its Jubilee bracelet, giving the sporty GMT-Master II a more refined and vintage-inspired look. Rolex later also made the 126710BLRO available with the Oyster bracelet, giving buyers a sportier option.
The Jubilee bracelet version feels elegant and comfortable, while the Oyster bracelet version gives the watch a more tool-watch appearance. Both versions use Oystersteel and feature the Oysterlock safety clasp with the Easylink comfort extension system.
The Red and Blue Cerachrom Bezel
One of the most important details of the Rolex 126710BLRO is the two-color Cerachrom bezel insert. Rolex’s ceramic bezel is highly resistant to scratches, corrosion, and fading from ultraviolet light.
The bidirectional 24-hour bezel allows the wearer to read a second time zone using the arrow-tipped GMT hand. This makes the watch useful for frequent travelers, collectors, and anyone who wants a luxury sports watch with real functionality.
The red and blue color combination is one of the reasons this reference remains so desirable. It connects the modern 126710BLRO to the early GMT-Master history while offering the durability of Rolex’s ceramic technology.
Powered by the Rolex Calibre 3285
Inside the Rolex GMT-Master II 126710BLRO is the Rolex calibre 3285, a self-winding mechanical movement developed and manufactured by Rolex.
This movement offers approximately 70 hours of power reserve, making it more practical for modern wear. You can take the watch off for a weekend and return to it without immediately needing to reset it, depending on how long it has been unworn.
The calibre 3285 also includes Rolex’s Chronergy escapement, blue Parachrom hairspring, and Paraflex shock absorbers. These features help improve precision, reliability, magnetic resistance, and shock resistance.
Designed for Travel
The GMT-Master II is one of the most useful Rolex watches for travelers. The 24-hour hand displays a reference time, while the regular hour hand can be adjusted independently when moving between time zones.
This means travelers can change the local hour without stopping the watch or affecting the minute and seconds hands. The date also changes according to the local time, making it simple and practical for daily use.
For business travel, vacations, or collectors who simply love the GMT design, the 126710BLRO offers one of Rolex’s most recognizable travel watch layouts.
Jubilee vs. Oyster Bracelet
The Rolex 126710BLRO is available in two bracelet configurations.
Jubilee Bracelet
The Jubilee bracelet gives the Pepsi a dressier and more classic look. Its five-piece link design is comfortable on the wrist and adds visual texture to the watch. This version is often popular with collectors who appreciate vintage-inspired Rolex styling.
Oyster Bracelet
The Oyster bracelet gives the Pepsi a sportier and more robust appearance. Its three-piece solid link construction feels more like a traditional Rolex Professional model. This version is a strong choice for buyers who want the Pepsi bezel with a cleaner, more athletic bracelet style.
Both bracelet options are excellent. The best choice depends on personal style.
Why Collectors Love the Rolex 126710BLRO Pepsi
The Rolex 126710BLRO Pepsi is highly desirable because it brings together history, function, and modern Rolex engineering.
Collectors are drawn to this model because of:
- The iconic red and blue Pepsi bezel
- The modern stainless steel Oystersteel case
- The calibre 3285 movement with 70-hour power reserve
- The practical GMT function
- The choice of Jubilee or Oyster bracelet
- Strong demand in the secondary market
- Its connection to Rolex travel watch history
This is the type of Rolex that works in many settings. It can be worn casually, professionally, or as part of a serious watch collection.
Is the Rolex 126710BLRO Pepsi a Good Watch to Buy?
The Rolex GMT-Master II Pepsi is considered one of the most popular modern Rolex sports watches. Its combination of iconic design, daily wearability, and collector demand makes it a strong choice for many buyers.
For someone looking for a first major Rolex, the 126710BLRO offers a recognizable design with practical features. For experienced collectors, it remains a must-have modern GMT reference.
As with any luxury watch purchase, condition, year, bracelet type, box, papers, and overall set completeness can affect value. A complete set with the original Rolex box and papers is generally more desirable to collectors.
Buy the Rolex 126710BLRO Pepsi from ECI Jewelers
At ECI Jewelers, every Rolex watch is carefully inspected for authenticity and quality. We specialize in luxury watches from Rolex, Patek Philippe, Audemars Piguet, Cartier, and other leading brands.
When you shop with ECI Jewelers, you receive expert service, trusted authentication, and a transparent buying experience. We also offer free insured shipping and the option to visit our New York City showroom to view select watches in person.
Whether you are buying your first Rolex or adding the 126710BLRO Pepsi to your collection, our team can help you choose the right piece.
Frequently Asked Questions
What is the Rolex 126710BLRO?
The Rolex 126710BLRO is a GMT-Master II model in Oystersteel with a black dial and red and blue Cerachrom bezel. It is commonly known as the Rolex Pepsi.
Why is the Rolex 126710BLRO called Pepsi?
It is called Pepsi because of its red and blue bezel, which resembles the colors associated with the Pepsi logo. This is a collector nickname, not an official Rolex model name.
What size is the Rolex 126710BLRO?
The Rolex GMT-Master II 126710BLRO has a 40 mm Oystersteel case.
What movement is inside the Rolex 126710BLRO?
The Rolex 126710BLRO is powered by the Rolex calibre 3285, a self-winding mechanical GMT movement with approximately 70 hours of power reserve.
Is the Rolex Pepsi available on Jubilee and Oyster bracelet?
Yes. The modern Rolex GMT-Master II 126710BLRO is available with either a Jubilee bracelet or an Oyster bracelet, depending on the configuration.
Does the Rolex 126710BLRO have a ceramic bezel?
Yes. The 126710BLRO features a two-color red and blue Cerachrom bezel insert in ceramic.
Is the Rolex GMT-Master II Pepsi waterproof?
The Rolex 126710BLRO has a water resistance rating of 100 meters / 330 feet.
Does this watch come with box and papers?
All Rolex watches sold by ECI Jewelers come with the original Rolex box. If the watch is listed as a complete set, it also includes the original Rolex papers.
Can I see the Rolex Pepsi in person?
Yes. Contact ECI Jewelers to confirm availability and schedule a visit to our NYC showroom.
Do you offer free insured shipping?
Yes. ECI Jewelers offers nationwide free insured shipping for online orders.
